AI-powered planning

    Meet Max — Your AI
    Meal Plan Assistant

    You set the macros. Max fills in the meals. Get AI-powered meal suggestions that hit your client's exact protein, carb, and fat targets every time.

    Set the macros, let AI do the rest

    Stop spending hours manually matching foods to macro targets. Max analyzes your client's remaining macro budget and suggests meals that fit perfectly — down to the gram. Whether you need a high-protein breakfast or a low-carb dinner, Max finds the right combination from your food database instantly.

    Every dietary preference, handled

    Keto, vegan, gluten-free, dairy-free, halal — Max adapts to any dietary style. Describe your client's restrictions and preferences in plain language, and Max builds plans that respect every constraint while still hitting macro targets. No more manual filtering through hundreds of foods.

    Full day plans or single meal swaps

    Need a complete day of meals built from scratch? Max can generate an entire plan in seconds. Client doesn't like the lunch suggestion? Swap just that one meal while keeping the rest of the day's macros on track. Max recalculates everything automatically.

    You stay in control

    Max suggests, you approve. Every AI-generated meal can be reviewed, adjusted, and customized before it goes to your client. Add your own tweaks, swap individual foods, adjust portions — Max is your assistant, not your replacement. The coach always has the final say.

    Gets smarter with your data

    Max learns from your saved templates and favorite foods. The more you use MacroFuel, the better Max gets at suggesting meals your clients will actually enjoy. Your coaching style shapes the AI's recommendations over time.

    Why coaches choose MacroFuel

    Macro-Matched Suggestions

    AI analyzes remaining macro targets and suggests foods that fit perfectly.

    Natural Language Input

    Describe what you want in plain English — Max understands dietary styles and preferences.

    One-Click Full Plans

    Generate a complete day of meals hitting exact macro targets in seconds.

    Smart Meal Swaps

    Replace individual meals without breaking the day's macro balance.

    Template Learning

    Max improves recommendations based on your saved templates and food preferences.

    Coach-Approved Output

    Every suggestion is a recommendation — you review and approve before sending to clients.

    Trusted by coaches worldwide

    See what personal trainers and nutrition coaches say about MacroFuel.

    "MacroFuel cut my meal planning time from 2 hours to 10 minutes per client. The branded PDFs look incredible."

    Sarah M.

    Online PT, London

    "Finally a tool built for coaches, not consumers. The macro precision is exactly what I needed for my prep clients."

    Jake R.

    Bodybuilding Coach

    "The AI plan generation is a game-changer. I describe the diet and it builds a complete plan that hits every macro target."

    Priya K.

    Nutrition Coach, Toronto

    Frequently Asked Questions

    What AI technology does Max use?

    Max uses advanced AI language models trained to understand nutrition, macronutrients, and meal planning. It generates suggestions based on your specific macro targets and dietary requirements.

    Can Max handle complex dietary restrictions?

    Yes. Max understands keto, vegan, vegetarian, gluten-free, dairy-free, halal, kosher, and many other dietary styles. You can combine multiple restrictions in a single request.

    Will Max replace my coaching expertise?

    No. Max is a tool that speeds up the meal planning process. You set the strategy, macros, and guidelines — Max handles the tedious part of matching foods to numbers. Every suggestion can be reviewed and adjusted.

    Is Max available on all plans?

    Yes — Max is available on Solo ($79/mo) and Pro ($149/mo), and during the 14-day free trial on either plan.

    Can I use my own custom foods with Max?

    Absolutely. Max pulls from both the USDA database and any custom foods you've added. Your proprietary recipes and food items are fully integrated into AI suggestions.

    Related resources

    From the blog

    Let AI handle the meal math

    Max builds macro-perfect plans in seconds so you can focus on coaching your clients to results.

    No credit card required. Cancel anytime.